Tag Archives: book

Helsinki: design, design and sponsored beer!

Last Thursday my dear friend, who owns a growing illustrations agency here in Helsinki, published a book! The book is called “Keltainen Kaupunki“, The Yellow City, and it features seventeen Helsinki themed stories by prolific Finnish authors. These stories are illustrated by some wonderful illustrators from my friend’s agency.

This year Helsinki is the World Design Capital, and the book project is part of the year’s events. Honestly, I don’t know how many people know about this year outside Finland (and Helsinki) but at least inside the design quarters of Punavuori, Helsinki, it certainly is a big thing. A couple of my friends are working in the Design Capital office, so I’ve stayed more or less tuned on what’s going on. And the good thing is that many young, prominent artists get new opportunities thanks to this special year. I only hope the good things shall continue in the years to come…

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A new, still unfinished gallery in Jätkäsaari, Helsinki. Looks good!

Anyway, it’s always a pleasure to attend an opening or a publication party of any big project: observing the relieved faces of the people, happy of the luckily finished cooperation and, for us visitors, sharing their joy and catching up with old friends. The party was organised in an old factory compound in Jätkäsaari, the newest neighbourhood to-be here in Helsinki, at the moment still under construction. But there’s already some vivid cultural activity going on there.

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Carlsberg, good bread and cheese - all you need for a good party. Well, maybe some wine too...

My friend was even lucky enough to get the Danish beer Carlsberg as sponsor. To accompany the beer, we enjoyed some big fresh bread with cheese and grapes. Basic but so good – both for your eyes and palatals. Here’s another blog entry about the event – and the beer – by one of the illustrators of the The Yellow City.

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There was also a DJ playing some smooth music and on the second floor we could visit a photo exhibition about Finland – the big images looked great in the empty, unfinished loft space and some of them were quite impressive…

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Yes, in Finland people like to be naked. Sauna and all. A work from the photo exhibition in Jätkäsaari.

All in all, it’s great that interesting cultural things are going on in Helsinki. And what’s even better is that my friends are taking so active part in them! These moments I feel so proud of my city.

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